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Window of China: Business Chinese Cases BLU005

US$24.95

Window of China: Business Chinese Cases is a book designed to help native speakers, or advanced Chinese proficient students, understand the "big business" concepts in China. The book gives insight on the comprehension of economics, management, finance, marketing, foreign trade, environmental factors, cultural differences, social tendencies, legal matters, and other important information regarding the business world. This book is based on the Chinese side of Business, and will improve one's level of Chinese language usage for business, giving the reader in-depth and detailed knowledge and understanding of China. China currently being the largest merging market in America makes it important to educate people on the international spread of Chinese economics. This book consists of 156 different cases. Cases highlight the importance of cultural and social tendencies that effect business decisions. Each case includes a new list of business vocabulary, along with Pinyin and English translations. Each case also includes questions and exercises to help gage the comprehension of the material. This text is for advanced learners.

《中国之窗——商务汉语案例集》是国内外对外汉语学界的第一个面向海外的以“大商务”为背景而建立的以适应对外汉语教学为目标的教学资源库。本书的编写跳出了传统意义上的狭义的商务活动的限制,确立了 “大商务”的概念,全面涵盖了经济、管理、财政、营销、外贸、环保、文化、社会、法律等领域的知识点。本书所选用的语料都立足于中国实际,具有时代性和真实性,有利于在汉语国际教学的同时传播中国经济、文化和社会的各个方面,切实满足了案例及案例教学的要求,并力求做到使海内外汉语学习者能通过对本案例集,既学到了地道的汉语,提高了用汉语进行商务交际的水平,又深入细致地了解和认识了中国。 请参阅中文目录

Paperback, Simplified Chinese characters, Vocabulary in Chinese, Pinyin, and English, 587 pages, 10.25"x7.25"
 
Item: Window of China: Business Chinese Cases
Our Price:US$ 24.95
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