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Experiencing Chinese - Business Communication in China BLO039


Experiencing Chinese series is developed based on students’ survival skills, focusing on practical communication tasks, with an emphasis on speaking and listening, and minimal focus on grammar. All books in the series have authentic text content, with short and easy-to-learn sentences, benefiting students’ memory and usage. The varied formats for activities, with an emphasis on practicality, and plenty of interactive activities, can greatly strengthen learners’ sense participation. The series covers both traditional Chinese culture and modern life, exhibiting an authentic portrait of life in China, and helping learners to assimilate into Chinese society. A flexible selection of sections and learning content, in line with the characteristics of short-term Chinese teaching, is provided. Each book features lively pictures and texts, alleviating the burden of memorization and activating the learner's interest in learning.

  • 以学习者生存需求为依据,以实用的交际任务为主线,注重听说,淡化语法。
  • 课文内容真实,语句简短易学,利于学生记忆和使用。
  • 活动形式多样,实践性强,尤其是互动性的任务活动,能够极大地增强学习者的参与意识。
  • 兼顾中国传统文化与现代生活,展示真实的中国生活图景,利于学习者融入中国社会生活。
  • 提供灵活选用的板块和学习内容,符合短期汉语教学的特点。
  • 图文并茂,形式活泼,减轻记忆负担,增加学习者的学习兴趣。

Experiencing Chinese - Business Communication in China offers 12 lessons.  Lesson 1: Greeting and Introduction; Lesson 2:Team Work; Lesson 3: Time Schedules; Lesson 4: Location of the Workplace; Lesson 5: Business Banquet; Lesson 6: Working on the Internet; Lesson 7: Marketing; Lesson8: Financial Management; Lesson 9: Business Consulting; Lesson 10: Strategy Management; Lesson 11: Company Culture; Lesson 12: Community Contribution. Each lesson offers 3 objectives. A great resource for professionals who plan to engage in business interactions in China. Experiencing Chinese- Living in China and Experiencing Chinese- Studying in China is also available.

《体验汉语短期教程 商务篇(英语版)(修订版)》 是专为完成了大约160个学时的基础汉语学习,能用汉语进行日常交际的外国人编写的商务汉语教材。此书突破性地将商务汉语学习与基础汉语教学衔接,满足汉语学习者从事商务工作的迫切需求。根据体验式教学理念和任务型教学思想而设计,以商务人员的工作需要为依据,以实用的商务交际任务为主线,注重听说,功能与话题相结合,通过各种训练达到提高交际能力的目的。本书的使用对象包括在华外国企业、商务机构和政府人员,以及世界各地的对华商务人员,编写者来自国内商务汉语方面实力*强的一线教师。本书以实用的交际任务为主线编写,编写过程中充分重视“体验式、任务型”教学理念,体现了体验式教学的现代教学理念,为使用者提供了任务型的学习方案。在体例设计上,汲取了国际上商务英语教材的成功经验,设置了“商务交际”“知识链接”等实用商务汉语任务模块,使学习者在中国的商务文化环境中演练实用的商务语言与活动。 本书的主要特点有:1. 以学习者生存需求为依据,以实用的交际任务为主线,注重听说,淡化语法。2. 内容真实,语句简短易学,利于学生记忆和使用。3. 活动形式多样,实践性强,尤其是互动性的任务活动,能够极大地增强学习者的参与意识。 4. 兼顾中国传统文化与现代生活,展示真实的中国生活图景,利于学习者融入中国社会生活。 5. 提供灵活选用的活动和练习,符合短期汉语教学的特点。


Paperback, Simplified Chinese Characters, English & Pinyin, 106 pages, 11"x8.25"
Item: Experiencing Chinese - Business Communication in China
Our Price:US$ 29.95
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